Back, wayyyyyyyyyy back in the day when records were housed in nothing more than paper sleeves (the high cost of colored board be damned!), companies, such as the 1929 founded Decca Records here, saw a blank paper sheath as an advertising opportunity to sell more of their product. Makes sense, right? I mean, why not utilize every square millimeter of space to keep the bellies full? No, it wasn’t the act of garnishing repeated consumers that struck me as aloof, but instead the terms in which Decca described their catalog.

Absent, and apparently a lavish afterthought, were the artist names for each of the 20 different recorded sound categories. Instead, the customer was given a series of genres (complete with color-coded label), with which to make their money-offering decision. Have a look at the wealth of universal genres offered by Decca Records, and tell me you aren’t breaking windows and stealing cars out of sheer excitement for Series 8500.