New Miracle

BubbleThe word “miracle” seldom permeates from my vocabulary. I need not describe it, as I assume you understand the monumental weight of its meaning. So when I stumbled upon a 78 that describes a record using the word “miracle,” I instantly expected 1) to be granted the ability to fly, 2) for my student loans to disappear, or 3) some other supernormal impossibility. What I reluctantly found, however, was a misguided marketing ploy by Tops for Tots Records.

New MiracleTops for Tots Records was a “kiddie record” series released by Tops Records (formed in 1947, bankrupt and sold to Pickwick Records in 1963).  This short lived label promoted “unbreakable kiddie records” in the 7” format, but arrogantly threw around the word “miracle” as if it were handing out coupons for free belly dancing lessons. This “miracle” allows the contents of a 10” 78rpm record to exist as a 7” 78rpm record. That’s it. Much like this post, the expectation greatly exceeds the result.

This copy was owned by a woman named Linda, who was either very young, or never got around to learning the fundamentals of writing letters. I hope Linda enjoyed Around the World on a Bubble and Little Patriot Songs, and I fancy the notion that her little bubble wasn’t popped upon the harsh realization that this record in fact did not contain a miracle.

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