Man… two hype stickers in a row? What the hell is goin’ on?! Getting hyped for the weekend, yo! Fine enough… sounds legit. Up for unbridled enthusiasm is this nifty hype sticker to Tim Hardin’s last studio record (more on that here), 1981’s Unforgiven. This rare little glimpse into the marketing minds of yesteryear should get even the casual Hardin fan something to look forward to. Here’s a little secret… it’s worth the hype.
So, by this sticker’s disclaimer, is the Atlantic Recording Corporation storing this copy of The Honeydrippers’ 1984 album Volume One on my shelf for free? I haven’t seen any checks coming in, and furthermore, was my purchase of this album done in an illegal fashion? Am I an accomplice for trading cash for this licensed promotional record? All these questions, and many more on tomorrow’s episode of, The Prudent Groove.
I’ve never considered Air Supply to be the #1 pop group of the ’80s, and I doubt I ever will. I mean, Making Love out of Nothing at All sounds a little politically incorrect if you take it literally, but it is a damn good song. A smash? Meh. Also, why is the “all” in “all their classics” underlined? I’m surprised the copywriting team only used one punctuation mark to help sell the fruits of these 1980s Gods. At the end of the day, this 32 year old sticker offers a glimpse of Arista Records’ “gotcha” selling points, and deserves to be remembered (to be quickly forgotten again by tomorrow’s post).
Secured atop the cellophane sheath to Faith No More’s Sol Invictus, their latest, is this color-printed marketing sticker promoting this release’s colored vinyl (or lack there of) goodness that lives within. In about 5 or so years this sticker will be dropped from social consciousness (if it hasn’t already), as do most, if not all throw away marketing stickers, so let’s take a moment today and pay a little attention to the subtle, short-lived details that surround a modern album’s release… or don’t. I’ll have no way of knowing what the hell you do. Happy hump day!
So, when the decision to purchase an album is based on the 50+ year old advertisement stuck to the cover of an unheard album, you know there is a problem. Jose Jimenez, and the 1960? promo sticker that surrounds Jose Jimenez at Hungry and I starring Bill Dana, is the culprit here, and I am the helpless victim.
This could have been pressed on oil black, single vinyl with no bonus tracks or download card and I still would have thrown fists full of my hard earned cash for an opportunity to own Old 97’s insanely classic debut, Hitchhike to Rhome. Lucky for me, this puppy is the Cadillac of vinyl releases, as clearly stated by this marketing sticker, and needless to say, I’m giddy over FINALLY owning this uncompromising release.