We’re On Fire today, which, I suppose is better than being IN fire. That’s right… DV-001, kids. Limited to only 1000 copies from back in 1987, On Fire / Cheeba Cheeba was produced, arranged and mixed by Delicious Vinyl creators, and Los Angeles staples Matt Dike and Michael Ross. Spreading the fire, one day at a time.
Cool hand Lōc struck it big with his, and Delicious Vinyl’s 1989 album, Lōc-ed After Dark. Securing the coveted #1 spot on the Billboard 200, and brandishing three, yes, three knockout singles (Wild Thing, Funky Cold Medina, and I Got It Goin’ On), Anthony Terrell Smith and his alias, Mr. Lōc would only release one more album after this commercial, chart-slappin’ debut, the hugely unsuccessful Cool Hand Lōc.
For a few years, Lōc was on top, and his highs are all here on Lōc-ed After Dark. Warning: not to be played before sundown.
In 1988, I know jack about Delicious Vinyl records… but like any radio-worshiping Midwesterner, I knew every syllable to the song Wild Thing by Tone–Lōc. Produced by the legendary Matt Dike and Michael Ross (Michael Ross is the genie he’s giving us our wishes), and, not surprisingly, engineered by b-boy Mario C., this little 12” time warp is a who’s-who of Beastie Boys crossovers.
Including the aforementioned Matt Dike and Mario C. (you can’t front on that!), the illustrious credits continue with EZ Mike and King Gizmo (AKA the Dust Brothers, producers of the Beasties’ Paul’s Boutique), and none other than Wild Thing video director, and lady b-boy (Mike D’s wife), Tamra Davis.
I knew that when I discovered this album, being labeled as DV 1002, for only $4 at a small and dusty Long Beach record shop that a bit of my childhood would be reinstated. What I didn’t know, was how much of my young adult-era obsession was intimately intertwined.
Please, baby-baby, please!
1993 was an interesting year. I was 14, and back then, New Jack Swing was alive and violently flowing from the radio waves like a raging river of hip hop and dance-pop fusion, but you know, with tight-rolled Z Cavaricci’s and LA Gear footwear.
Shifting away from spoon-fed radio, for me, was a slow burn. We only had two radio stations that played anything other than Western or Country, and the closest record store was something like 40 miles away. A bit too far for me and my trusty BMX, as it turned out.
If I Had No Loot was a recent purchase, a $1 thrift store find actually, and serves as one of those “throwback” records that I’ll frequent when the thoughts of my younger years slowly begin to seep through the thin layer of 2013 reality. Other bands that fit this category include Animotion, Tone-Lōc, Paula Abdul, R.E.M., Prince, Jane’s Addiction, Faith No More and Pet Shop Boys (I was a confused kid).
For all its amazing shortcomings, If I Had No Loot still manages to stand its ground, and is as catchy and enjoyable as when I heard it for the first time screaming from Z-104 (104 FM) out of Madison, WI. People say music is timeless. I say, music is a time casket, emerging from yesteryear like a Pepe jean, Hypercolor shirt wearing zombie.